Event poster, logo bug, landing page, digital ads, email marketing
Background: Promega is a life sciences company that has a strong affinity for the arts. Their North America headquarters is an architectural delight which has space for permanent art pieces, as well as regularly held art exhibits. Their Swiss colleagues have the same love of the arts including holding an annual art contest where they encourage scientists to find the art within their work and submit it to win prizes.
The ask was to create a campaign for the Swiss-based art contest including posters, emails, social media and a landing page. I took inspiration from the Swiss design style with the font choices, layout and particularly in the typography of the 30th Anniversary logo bug. I also crafted the headline as part of the campaign development.
